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April: Becoming the Main Character in Your Business and Your Clients’ Vacations

Season #2

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What does it really take to build a profitable travel business when your plate is already overflowing? In this episode, I sit down with April Peter, founder of The Vacay Way LLC, who hit $ 600,000 in sales in her very first year as a travel advisor, all while being a full-time RN, homeschooling her daughter, caring for her mom, and managing ADHD and anxiety.

April shares the messy, real, and powerful story of how she went from struggling with imposter syndrome to becoming a confident CEO. From charging fees and setting calendar boundaries to leveraging TikTok to attract luxury clients, April proves that you can design a travel business that works for your life, not the other way around.

Whether you’re new to travel or stuck in hustle-mode, this conversation will light a fire under your ass.

Website: https://thevacayway.com/

Facebook Group: https://www.facebook.com/groups/thevacaycollective

Tiktok: https://www.tiktok.com/@thevacayway

Instagram: https://www.instagram.com/the_vacayway

Mexperts: https://www.exploremoremexico.com/a/2147513843/dELvGckf 

What you’ll learn in this episode:

  • How April grew to $600K+ in sales in under 15 months
  • Why her first booking ($13K honeymoon) changed everything
  • The systems and boundaries that keep her sane with 3 “full-time jobs”
  • How TikTok became her #1 luxury client magnet
  • The three things every advisor should do today: charge a fee, control your calendar, and say no

0:00 – Intro: Meet April, The Vacay Way LLC
2:15 – Life behind the business: nursing, caregiving, homeschooling, ADHD
6:40 – From nurse to travel advisor: how it all started
10:05 – Defining luxury travel & main character vacations
14:20 – Overcoming imposter syndrome & building confidence
19:50 – The $14K booking that changed everything
25:10 – Implementing systems, fees & appointment-only consults
30:45 – Why TikTok became her #1 luxury client magnet
36:00 – Boundaries, calendars, and saying no
40:30 – April’s advice: charge fees, own your time, and stop being 24/7
45:00 – What’s next: $1M sales & main character energy in business